Small Business Corner - Developing a Value Proposition

This post is part of the series on starting a small business.
So far we have talked about getting some ideas together for starting a small business, and about what to do in your first meeting. Now that you have some idea of what you want to do, it’s important to figure out how you are [...]

What business can learn from improv

Using “Yes, and…” during brainstorming
One of the cardinal rules of Improv is that you should never say “No” to another performer. “No” is a stop sign. “No” means rejection of an idea or a person. “No” inhibits creativity and innovation, which often rely on comfort and an open mind. While brainstorming, it is vital that [...]